12x more search engine visibility in competitive B2B tech niche
For ONEiO Lari created an SEO content marketing strategy focused on identifying and attracting in-marketing buyers in the competitive integration software market.
Driving awareness and sales interest efficiently with AI-assisted SEO
Website Traffic Increase
Within the first 12 months we had achieved 12x growth in organic search visibility and traffic thanks to AI-driven website content.
Visibility in Key Geographies
After building our core SEO content in English we expanded our focus into key European sales geographies, resulting in a massive increase in local visibility.
New Articles and Guides
In addition to creating bespoke articles based on expert interviews we adopted a programmatic method to create new marketing content efficiently.
Create a Unique Positioning in a Competitive Market
In February, 2024 Lari started working with ONEiO on AI-assisted search engine optimization.
The key challenge we faced is that we needed to boost awareness in a very competitive and internationally diverse market.
Lari set about creating a content strategy balancing educational middle-of-the-funnel and conversion-focused bottom-of-the-funnel content.
Within months ONEiO had surpassed their main European regional competitors in search engine visibility and achieved 12x more website visits within the first 10 months.
After establishing a programmatic content strategy for English speaking markets we localized content into German. Within months Germany has become our third largest source of website visitors, and we've established #1 position within our competitive set in the DACH region.
About ONEiO
ONEiO is the leading integration service focused on ITSM services. It gives enterprise businesses and MSPs a full-service integration solution going beyond iPaaS in both functionality and reliability of service.
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